(Rochester Hills, Michigan) –Trico Products today announced the launch of another first-in-industry product, TRICO Ice™. The all-new, winter weather blade provides maximum performance in extreme winter driving environments.
TRICO Ice is ruggedly constructed with protective elements of a winter wiper blade, while integrating the newest innovations made in wiper materials and structure. Its integrated wedge-shaped spoiler clears away snow and ice buildup and conforms to glass shapes to distribute even pressure for a clear wipe. The low profile contour compliments new vehicle models and maximizes line of sight.
Available now, TRICO Ice is designed with a form-fitted boot that guards critical wiper components, yet allows complete flexibility. A Teflon® infused rubber element resists tearing and ripping in sub-zero temperatures while eliminating chatter for a smoother, quieter wipe.
“With TRICO Ice, our customers can expect a high quality winter blade that ultimately combines the robust structure and durability of a winter wiper blade and today’s advanced wiper technology to battle the most severe weather,” said Kevin O’Dowd, Global Director of Marketing, Corporate Branding and Strategy for Trico Products. “It’s more than just a winter wiper blade; it’s a premier winter weather fighter.”
Currently TRICO Ice is offered in lengths of 16-28 inches to fit a variety of standard and specialty wiper arm styles. SWIFT® “one click” connection system is integrated into this wiper blade for quick installation. Packaging is also equipped with an MS Tag, which directs users to a dedicated page that provides additional product information and installation videos.
For over 90 years, Trico Products has been one of the world’s largest manufacturers of wiper blade products and systems with major operations in Asia, Australia, North America, South America and the European Union. For more information on TRICO product lines, please contact Trico Products at 800-388-7426, or visit tricoproducts.com.