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What Makes TRICO Better?

TRICO® Technology Center - The Science of Visibility

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Image of wiper test bucks at TRICO Technology Center

The TRICO® Technology Center located in Rochester Hills, Michigan, is an R&D powerhouse. This is where we perfect the science of visibility. With world-class development and testing equipment, a relentlessly inventive team of engineers and rigorous quality control standards, TRICO continues to deliver “First in Industry” innovations across the globe.


Protecting more drivers

As a leader in Original Equipment, OES and Aftermarket replacement wiper blades, TRICO protects more drivers across North America than any other wiper manufacturer.


It’s in the numbers

TRICO:

  • Over 100 recent wiper patents with 23 granted or pending on beam blades alone
  • Sells wipers in over 50 countries on 5 continents
  • Employs over 70 engineers at our Technology Center in Rochester Hills, Michigan, and 200 engineers around the globe
  • Houses more than 60 test chambers, 150 test bucks and 6 full-size vehicle test bays for R&D
  • Manufactures millions of wiper blades annually
  • Has the #1 selling wiper line in the Aftermarket for more than 10 years – TRICO Exact Fit®


Bringing OE quality to the Aftermarket 

As a leading North American OE and OES supplier, and a  “First in Industry” wiper blade innovator, TRICO offers superior wipers designed and engineered with OEM rigor and quality to satisfy the needs of both technicians and drivers. 

TRICO’s OEM capabilities: 

  • Work directly with major OEMs around the globe 
  • On the cutting edge of technology and development – partnering with vehicle manufacturers on platforms two to three years out 
  • Significant OEM R&D, testing and quality control practices are employed to bring the same level of engineering and quality to the Aftermarket
  • ISO 9001, ISO 14001 and TSI6949 certified company wide 

Full line of TRICO wiper blade packages


More styles to fit more cars

From hybrid wiper blades and beam blades to conventional and specialty blades, TRICO offers more styles to fit driver needs than any other wiper manufacturer.  


Nearly 100% coverage

With more styles, lengths and wiper arm types, TRICO offers the best wiper coverage around. In fact, no other wiper manufacturer makes windshield wipers to fit more vehicles than TRICO. 


Advertising and promotional support

TRICO helps drive customers to you with consumer advertising support that includes radio, television, online and other key media vehicles, as well as seasonal promotions that drive sales. 


Image of TRICO wiper blade display merchandiserDisplays

TRICO has a comprehensive array of merchandisers to prominently display our products, from deluxe mobile racks and dealer cabinets to corrugated prepacks. They’re easy to assemble, compact and offer bold visuals to help attract customer attention. 


Testimonials

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